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Brand manuals

Brand manuals: the institutional and textile visual system, ready to download.

16BRAND MANUALS

The brand, with clear rules

AFA's visual consistency is fully documented. These are the official 2025 restyling manuals, available to download for partners, licensees and communication teams.

  • 2025 RESTYLING

    Institutional Brand Manual

    The master standard of the AFA identity: crest, logotype, construction, clear space, official colour palette, typography and institutional applications. It defines what is allowed — and what is not — on every medium.

    Contents of the Institutional Brand Manual

    • 01 · Our crest
    • 02 · Our logotypes
    • 03 · Rules and correct usage
    • 04 · Composition and clear space
    • 05 · Typography
    • 06 · Applications
    PDF · 1,3 MBDownload PDF
  • 2025 RESTYLING

    Apparel & Licensing Manual

    The guide for apparel licensees and partners: textile crest, the three-stars rule, morphology, official colours, guaranteed contrast and real application examples on garments.

    Contents of the Apparel & Licensing Manual

    • 01 · Textile crest
    • 02 · Redesign and rationale
    • 03 · Morphology, colours and contrast
    • 04 · Differentiated usage and examples
    PDF · 24 MBDownload PDF